Saturation
Related to chromaticity, saturation tells us how a colour looks under certain lighting conditions. For instance, a room painted a solid colour will appear different at night than in daylight. Over the course of the day, although the colour is the same, the saturation changes. This property of colour can also be called intensity. Be careful not to think about saturation in terms of light and dark but rather in terms of pale or weak and pure or strong.
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